China Ecommerce: ICP License (Beian) Alternatives in 2017

To be able to legally host a website in China, ICP License is necessary.
In order to obtain one, a Chinese legal entity is required, which is an obstacle that many companies are facing.
If you are in search of the answer, relax! You are not alone. You’d be surprised by the amount of business, big or small, facing the same situation.
In this post, I will discuss the alternatives when ICP License is not an option.
Let’s dig into the pros and cons of each option, hopefully this post can help some of you to find a solution.

Continue reading “China Ecommerce: ICP License (Beian) Alternatives in 2017”

Wechat Marketing 101: Increase Store Sales With Wechat

Wechat’s attempt of assisting and driving store visit begun long before Facebook’s Store Visits objective.

The App has strong commercial focus since the very beginning when people started to sell stuff through Moment.

And soon became the favourite of many local businesses.

Which makes it easy to understand…

Why many of Wechat Official Account’s features are designed to drive, track and engage it’s 800 million monthly active users to offline stores.

In this post I will explain each Wechat store functions after a quick comparison with Facebook Store Visit.

Continue reading “Wechat Marketing 101: Increase Store Sales With Wechat”