Tag Archives: online marketing

WECHAT MINI PROGRAM: How to active it for the first time

The most exciting news for 2017 in the China social media world is Wechat’s Mini Program. If you haven’t figure out how to enable it yet, here is a 1 minute step-by-step guide on how to active Mini Program. Continue reading WECHAT MINI PROGRAM: How to active it for the first time

How much does Wechat influencer marketing cost?

How much, really?!

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How YSL sold million lipsticks in China

In October, the uneventful month for  E-commerce where everyone is preparing for Single’s Day, YSL broke the internet by an unconventional Wechat campaign, naming – Ask your boyfriend to gift you YSL Star Clash.

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Wechat Marketing 101: 3 Types of Wechat Store Setup

The first time I tried to understand Wechat store setup, I was confused!

The second time, too!

To save you from the confusion, I will explain the different Wechat e-commerce platforms, and a quick checklist to find the most suitable Wechat store solution for you!

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Wechat Marketing Case Study 2017: Best Practices For Brands

After the 2017 Weibo marketing Case study,  many of you requests case study for Wechat marketing.
Learning from other is always a good idea
So here is a quick rundown of what Wechat marketing strategy companies using in 2017.

Continue reading Wechat Marketing Case Study 2017: Best Practices For Brands