Your Facebook followers can become your customers, your Wechat followers too, if you know how to drive them to your website.
Happy Easter everyone! Here comes the first monthly update of new Wechat features. Continue reading Wechat Updates for April, 2017
Wechat is the best social media channel when it comes to linking online marketing and offline conversion, helping companies to send it’s over 800 million MAU to offline stores. Many of the Wechat service account’s features are focusing on driving, tracking and engage users with offline facilities. Continue reading Wechat 101: Functions the can drive traffic to your offline stores
What is Mini Program?
The most exciting news for 2017 in the China social media world is Wechat’s Mini Program. If you haven’t figure out how to enable it yet, here is a 1 minute step-by-step guide on how to active Mini Program. Continue reading WECHAT MINI PROGRAM: How to active it for the first time
Interesting read about what Alibaba has come up with for their annual sales carnival – The single’s day 2016, apart from Scarlett Johansson and the Beckhams, that is.
Wechat’s display ads has always been display only
Finally, the banners are clickable now!
Wechat influencers that host these kind of display ads on their OAs are getting paid by click through.
Let’s go through this new major update for Wechat paid advertising.